It has been a few weeks since I did an update on using Klout to achieve a business goal so I thought I would take a few moments to spread some wisdom and findings.
Since the last post we have successfully moved our Klout Classification from an Explorer to Activist, which is one step closer to [...]

If 10 million people were jumping off a bridge, you would probably do the same.
You know the story, you ask your Mother for “blank” because Jimmy across the street has a really cool “blank.” Your Mother would then pose a question to you: “If Jimmy were to jump off a bridge would you do that [...]

In the intro post to this series about Using Klout to Reach Business Goals I have identified the business goal that I am going to use Klout to help accomplish: To have a potential client contact Sage about getting a quote for converting their website to a Wordpress CMS. Now I have to find a [...]

When people talk about Twitter Klout they will usually mention their Klout number, or perhaps the Klout of their favourite celeb. What does this really mean?  The Klout number is a score between 0-100 and for most people it seems like that number is just bragging rights.
If you tell me that you have a Klout [...]

“I would like my website to come up #1 in Google when I type…”
When one starts to talk about SEO to a client eventually a statement like that will enter the conversation. This is normal and is usually a good starting point for keyword research. When getting started on a client’s SEO it is usually [...]

I am going to start this one off with a question. All it requires is a simple yes or no answer. You can answer in your head, or out loud. I guess if you want you could also answer in the comments section. The point is I want you to read this post and [...]