Chris Burdge | Social Media, Strategy | January 31, 2011
Check in. There’s a Good Deal Waiting for You
Love a good deal? Sure we all do, but the right deal isn’t always easy to find at the time you really need it. Say you’ve got your eye on a pair of jeans at your favourite store. Waiting for it to go on sale could mean [...]
Chris Burdge | Social Media | January 14, 2011
Microsoft Tags are a new kind of bar code that connects the analog (magazines, brochures, etc) to the digital (info, videos, etc) on your smart phone. Microsoft introduced Tags in January of 2009 and since then more than 2B have been printed.
Tags are free to create and use. You can add them to your magazine [...]
Chris Burdge | Social Media | December 30, 2010
Location based social media services like Foursquare and Gowalla came into vogue this year and had everybody excited about the possibilities. Facebook was late to the party launching its “Places” service in Canada in late November.
If your company has a physical location it makes sense to have a Facebook Place so you can track the [...]
Chris Burdge | Social Media | December 27, 2010
A Swiss startup called Small Rivers has launched a new service called Paper.li, which gathers links that your network has shared and turns them into a Twitter newspaper, complete with different sections for various topics.
What is Paper.li and How Does it Work
Paper.li, launched in April 2010, organizes and displays content from links shared on Twitter into an easy-to-skim [...]
Chris Whiteley | Social Media, Strategy | December 20, 2010
Sometime last week an article from The Canadian Auto World was forwarded to various members of the Sage Crew from the owner of the our company. As we have a large number of auto dealer clients we try to keep our ear to the to ground of what is happening in the automotive industry.
The article itself [...]
Chris Whiteley | Social Media | December 17, 2010
I enjoy golf. I am not a huge golfer, but on occasion I enjoy heading out to the 9 hole pitch and putt with a few friends & 6 pack. I rarely go to the 18 hole course and play as there is one thing that I am not a fan of: The Golf Etiquette. I learned how [...]