I’ve written lots about Foursquare for retailers, this post is focused on how you as a consumer or end user can use it. But first…
What is it?
Foursquare is a location-based social networking application for “smartphone” mobile devices (currently Blackberry, iPhone, and Android) and is also a game. Users “check-in” at venues using their mobile phone [...]

It has been a few weeks since I did an update on using Klout to achieve a business goal so I thought I would take a few moments to spread some wisdom and findings.
Since the last post we have successfully moved our Klout Classification from an Explorer to Activist, which is one step closer to [...]

Flickr, which is owned by Yahoo!, is one of the most popular photo storage and sharing sites on the web. It’s free, easy to use & offers a variety of methods for sorting, categorizing and tagging images. People can comment on and rate pictures, and photos can be made private or only viewable by friends and [...]

If you are still skeptical about how this social media “fad that the kids are doing” can have any business application whatsoever, a recent Gartner report should convince you otherwise.
Gartner’s survey found that most people’s purchases are influenced by social networks, the inference being that companies not marketing using social media are missing the majority [...]

I’ve been on Linkedin since March 2005 and today I learned something new about one of the oldest networking sites on the web. In the 5 years that I’ve been using Linkedin I’ve never actually “disconnected” (the Twitter equivalent of “unfollow”) from someone, until today.
I have to admit I was stumped when it came [...]

Amazon has just taken the first step towards Borg-style consciousness that we knew was coming. You can now link your Amazon account with your Facebook account.

If you click on the “recommendations” link when you are logged into your Amazon profile, you will now be greeted with an option to link the accounts with Facebook Connect
Why [...]